Sunday 22 April 2012

Draft Evaluation

 

1 comment:

  1. Hi Serena, your evaluation is excellent. There are just a couple of points I wish to address.

    1. Can you add links to each add, where you refer to them for the first time.
    2. Please proof read and check capital letters / spelling
    3. In the 'New Media Tech' part can you address the way you used your blog a bit more, including the tie-in with your branding etc.

    In terms of your ads, everything looks really good. If you want a couple more critical comments for your evaluation, there are 1-2 issues with focusing in Ad1 and the sponsorship sequence. I also agree with the audience feedback - in Ad1, as the audience don't see the milk exit the car, some of the meaning is lost at the end. Finally, I still would have liked close-ups at the end of each ad. The pop-up is excellent!

    Your research and planning is meticulous.

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